Digitale Markenführung

Digital Brand Leadership: An Executive Guide to Co-Creativity

Digital Brand Leadership: An Organizational Design Approach for Multichannel Operations. Living in a networked knowledge society, with exponential growth of converging media technologies and the fast-paced evolution of networked ecosystems – new governing models and organizational structures are needed to lead a digital brand. In the arising experience economy, employees are the key to gain competitive advantages.

Read More
Workplace Data

Workplace Data: How Technology is eating OD

The “Future of Work” initiatives replacing the industrial workers tools with updated equipment for networked knowledge workers, reveal access to employee interaction patterns in the collaboration clouds. And a whole new field for data mining and predictive analytics in the workplace arises to tweak actions, learnings and behaviors inside an organization (Graphic: Extract from Jay Goldmans’ Slide Deck: The Decoded Company).

Read More

Horizontal Leadership and the Willingness to Work 
through Consensus

In this post we deep dive into self-management governing models, practices and systems unveiled at the MIXMashup. Learn how “collaboration is eating bureaucracy” and value-based organizations are outperforming their markets trough abolishing traditional budgeting, no more fixed goal planning and no creative resources wasted to command and control employees. The time has come to shift from 100 years-old BA inventions and to start adopting 21st century management models driven by social technologies.

Read More

Swiss State of Social Business Collaboration – On the Way to the Connected Enterprise

The corporate social software technologies are developing fast. And a new way of doing business in the information age is evolving under the term ‘Social Business’. With additional layers of opportunities arising, how customers are served, corporate strategies are defined, corporate values are found and business challenges are solved in an agile way.

Read More
Page 3 of 41234